Research shows successful ad campaigns share 8 characteristics. Radio is the only local media option that delivers all eight of them. That’s why radio consistently gives you the highest return on investment of any local media and that’s why it should always be your base buy.
Research also confirms that marketing campaigns generate even higher returns when they’re on more than one platform. That’s why we offer a variety of effective digital solutions to enhance your base radio buy. We are your one stop shop to deliver a coordinated radio and digital campaign that will get you results.
Go for the Win/Win with Cumulus Media where you can sponsor an event and receive a radio advertising trade in return.
Our stations have a unique asset called Sweet Deals – which offers you all the benefits of a radio and digital campaign but with no up-front spend.
Instead of using cash, Sweet Deals allows you to barter a fixed number of gift certificates.
WKKO-FM is Toledo’s #1, award-winning radio station. Toledo’s Country music station, K100 targets adults 25-54 and features a contemporary country playlist popular with all demographics. K100 leads the market every day in the morning! Lyn and Marco in the morning are followed by Johny D, and Mark “Mookie” Andrews for the drive home.
WRQN-FM is Toledo’s home for the greatest hits of all time from the 70’s and 80’s, and the #2 overall station in the market. Targeted at adults 35-54, 93.5 WRQN’s playlist is perfect for the family and office listening. The legendary Denny Schaffer Show starts your day in the morning, followed by Timm Morrison in the afternoon, and on the drive home, Becky Shock 2p-7p.
WXKR-FM is Toledo’s only classic rock station, and one of the top-rated stations in the market, as well as home to the Cleveland Browns Football. 94.5 targets men and adults 25-54. WXKR has a full lineup of legendary on-air talent. Pyke starts off each day, Stash in the afternoon, and Grizzly for your drive home.
WMIM-FM is Monroe County’s only radio station, targeting adults 25-54 with coverage in the Toledo metro. The NASH ICON brand plays the best Country hits from 1980 through today. 98.3 covers local high school football and is the home of University of Michigan Football and Basketball
WQQOHD2 is Toledo’s only FM, and #1 sports radio station! Targeted at men 25-54, 100.7 The Ticket is Toledo’s #1 station for game coverage. The Ticket is the home of Ohio State Football/Basketball, The Cleveland Browns, Bowling Green State University Athletics, the NFL, March Madness, along with local high school football, and basketball. Check out Black and White Sports Mon-Fri 3p-5p for your live and local sports!
The Zone is Toledo’s New Music Alternative. Targeted at adults 18-34, 94.5 HD2 The Zone’s playlist is perfect for active and portable listening. The median age of a Zone listener is 31 and the station reaches about 20,000+ weekly listeners.